Behind every thriving business is a leader who gets feedback, sets clear goals, and stays accountable. That’s the essence of business coaching—clarity, capability, and cadence. Coaching vs Mentoring vs Consulting Coaching: Unlocks your performance through questions, structure, and accountability. Mentoring: Shares experience and advice from “someone who’s been there”. Consulting: Builds or fixes specific things for you. Most growing founders need all three at different times. LABE blends them intentionally. The Growth Flywheel Focus: Who’s your customer? What’s the problem you solve 10x better? Offer: Clear value proposition and pricing. Distribution: Repeatable marketing and sales motions. Delivery: Processes and quality to keep promises. Metrics: Learn, optimise, and reinvest in what works. Coaching Frameworks That Work Lean Canvas / Value Proposition Canvas to clarify the offer. OKRs to align team focus and measure outcomes. Pipeline design (lead → qualify → propose → close → onboard). Unit economics: CAC, LTV, gross margin, payback period. People systems: Role clarity, meeting cadence, performance reviews. Common Founder Pitfalls Chasing too many segments; unclear ICP. Undervaluing the offer; weak pricing. No sales process; no CRM hygiene. Hero-led operations; no delegation. Measuring activity, not outcomes. What a 12-Week LABE Coaching Sprint Looks Like Weeks 1–2: Diagnostic; define ICP, offer, and goals. Weeks 3–6: Rebuild pipeline, scripts, and content engine; first campaigns live. Weeks 7–10: Ops tune-up, onboarding, delivery SLAs, NPS loop. Weeks 11–12: Review metrics; lock next-quarter OKRs. Mini Case (Composite Example) A services startup plateaued at five clients/month. Through ICP focus, new offer packaging, and pipeline discipline, close rate rose from 12% to 24%, average deal size +30%, churn down 15%—with the founder working fewer nights. How LABE Helps 1:1 executive coaching and group accelerators. Templates (OKRs, playbooks, scorecards) and operating rhythms you can keep. Access to mentors and a peer community. CTA: Scale with clarity and accountability — explore LABE’s Business Coaching programs.